BUSINESS MODEL CANVAS
Business Model Canvas is an approach founded by
Alexander Oesterwalder & Yves Pigneur in creating and evaluating business
models. In one page, this approach can cover all the essential elements risky
business without being too short.
Business Model Canvas has 9 block.
Business Model Canvas
Business Model Canvas
1) Customer Segment ( CS )
- Customers who buy value proposition
2) Value Proposition ( VP )
- Offer value in the form of products or
services offered to the customer segments
3) Channels ( CH )
- Place / location where the Value Proposition
directed to Customer Segment for example the store itself.
4) Customer Relationships( CR )
- Connecting to the Value Proposition customer
segments such as employers
5) Revenue Stream( RS 0
- How to get an income stream in a business
capital
6) Key Resources ( KR )
- The raw materials needed to produce the Value
Proposition
7) Key Activity( KA )
- The process of producing Key resources into
value proposition
8) Key Partners( KP )
- Enables the activity performed and Key Key
resources available
9) Cost Structures( CS )
- Characteristics of the cost in producing
Value Proposition
Conclusion: the difference between Rs and CS
resulted in a gain
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